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Inside Sales: 3 Compelling Reasons to Outsource

It's rare for a medtech lead to turn into a sale immediately. In most cases, complex sales processes with hospitals, clinics, laboratories and pharmacies move gradually through the pipeline. That's why it's important to implement an inside sales strategy that reaches every…

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Five ways to generate more medical sales leads

Improve your results with inside sales calls to healthcare facilities It's the 21st century and technological advances abound, but there's still no substitute in medical sales for the power of human connection. That's why the telephone remains invaluable for any…

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3 Ways to generate more medtech sales appointments

Generating qualified leads in the medical technology industry takes expertise—and effort. Whether you’re representing a proven surgical device, a groundbreaking wearable technology or an innovative diagnostic tool, there’s definite legwork required to reach busy decision-makers at healthcare facilities. Most medtech…

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5 Sales prospecting tips for medtech and healthcare

Medical technology is one of the hottest sectors for investment, innovation and sales. Every day, imaginative startups and established medtech companies launch new solutions to help patients, physicians and medical professionals. One of the biggest challenges for medtech companies, however,…

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Take a virtual tour of our call center

It was fun. It was educational. And, most of all, it was heartwarming to see so many old and new friends at the Volkart May open house. If you were one of the many clients, friends and colleagues helping us…

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Use conversation (not clicks) to advance the sales cycle

Look up “conversational marketing” and you may be in for a surprise. It’s not really about actual human conversations! Instead, it’s the practice of using artificial intelligence, chatbots and automation to engage potential customers in an online dialogue. It’s commonly…

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Five ways to improve your virtual sales calls

The COVID-19 pandemic forever changed how medtech and B2B businesses operate. Gone are the days of lengthy commutes to and from the office; sales and marketing teams now function with remote offices, hybrid workspaces and flexible schedules. The change is…

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Four things you can learn from a healthcare sales call

At Volkart May, we believe a sales rep’s time is better spent closing a sale than finding one. In other words, the more your high-powered (and highly paid) sales team can focus their efforts on building relationships, demonstrating products, negotiating…

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Need high-velocity growth? Try inside sales outsourcing

What’s hot right now? It’s definitely digital health and medical technology. Innovation abounds, and investors are banking big on the sector after another year of record investment. Medtech and digital healthcare startups tallied just over $29 billion in funding across…

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How to build a great healthcare prospect list

When you sell to hospitals, clinics, labs and other medical facilities, there’s one pivotal asset that supports all your marketing and sales efforts: Your healthcare prospect list. The more you know about the medical facilities and healthcare decision-makers in your…

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What can you discover from a healthcare sales lab?

In medicine, the lab is a groundbreaking space where discipline, research and discovery intersect. Every day, scientists, researchers and technicians conduct important experiments, uncover new information and push forward with breakthrough treatments. The outcomes can be amazing. Here at Volkart…

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How to improve success with top-of-the-funnel sales calls

Cultivating new business relationships takes skill and persistence. But, anyone who makes business development calls regularly knows that every sales prospect moves on their own timeframe. There’s rarely a “one size fits all” conversation that will cover everyone—especially at the…

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Warm vs. cold calling in healthcare sales

Let’s face it. Getting busy professionals at clinics, hospitals and other medical facilities to take an interest in your product or service can be challenging. But, connecting with those potential buyers is critical to achieving the lead generation and sales…

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7 ways to improve your medtech sales

Ninety days. Depending on your point of view, it can seem like an eternity—or be gone in a flash. At Volkart May, we look at 90 days as a smart window of time for medtech marketers to test a new…

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How to generate leads for medtech sales

What’s one of the first things medtech sales and marketing teams learn? Patience. That’s because selling to healthcare leaders at hospitals, clinics, labs, pharmacies and other providers takes time. For most products and services, numerous steps occur between the first…

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How healthcare appointment-setting services work

Medtech sales reps play a vital role for the organization: Meeting with healthcare decision-makers and hospital buying committees. Attending industry events. Keeping up on the latest product enhancements and regulatory requirements. Conducting product demonstrations. Drafting proposals and contracts. Most importantly,…

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5 must-have sales enablement tools for healthcare

Marketing and sales leaders often ask us, “What makes a good sales prospecting call in healthcare?” Knowing how to engage and convert potential buyers and decision-makers at labs, pharmacies, hospitals and clinics is an essential skill for the medtech business…

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