The average salary and commission for a field sales representative today easily tops $75,000. (And that’s without the additional expense of benefits, office space, technology or business travel.) With those numbers, it makes sense to keep your highly paid and…
Everywhere you look, the headlines feature stories of automation and digital transformation. Cars can drive themselves. 3-D printers replicate complicated parts. Even our refrigerators now have chips and “brains.” In complex industries like medtech and B2B, adopting technology makes it…
Imagine standing at the foot of a mountain and looking up. Often, the peak is so high it’s invisible to the naked eye. From that vantage point, it can be difficult to believe reaching the top is even possible. A…
Let’s face it. Getting busy professionals at clinics, hospitals and other medical facilities to take an interest in your product or service can be challenging. But, connecting with those potential buyers is critical to achieving the lead generation and sales…
Business development representatives (BDRs) use outbound calling almost daily. It’s a vital tool in the B2B sales prospecting process. But, no matter now effective your sales team is at cold calling and lead nurturing, there will always be times when…
If the last two years have taught us anything, it’s the need for resilience in the face of challenges. The COVID-19 pandemic has introduced a number of unexpected circumstances that required marketing and sales teams to adapt quickly—or else, risk…
No thanks. Not now. We’re not interested. Every business development representative has heard those words more than they’d like to count. That’s because objection handling is a natural part of the medtech or B2B sales process. What’s important is how…
The COVID-19 pandemic continues to impact the U.S. economy, this time with hiring and staffing challenges for employers. Dubbed the Great Resignation, workers are leaving their jobs in record numbers. Nearly three percent of the workforce—more than 4.3 million people—quit…
When software-as-a-service (SaaS) arrived, it created a new paradigm for companies and consumers. Instead of investing in cumbersome and expensive servers, hardware and physical infrastructure to run company technology, businesses could tap into cloud solutions for a fraction of the…
The larger your medtech or B2B company, the more complex your sales organization tends to be. New product offerings, geographic expansions, mergers and acquisitions and other events all contribute to growth and diversity across the sales force. The list of…
Demand for inside sales representatives—also known as business development representatives—is hotter than ever. More medtech and B2B companies realize the vital role these professional sales prospecting and lead generation specialists play in the overall sales cycle. But, with COVID-19 continuing…
Peanut butter and jelly. Shoes and socks. Nuts and bolts. Some things work just work better in pairs! For medtech and B2B companies, the must-have power duo for lead generation combines inbound and outbound marketing. When used simultaneously, both disciplines…
Until you’ve worked with us, it can be hard to visualize exactly how our professional callers spend their days, or why they love working in business development. These talented individuals are our greatest resource. They’re the reason why leading companies,…
Helpful. Motivated. Engaging. Professional. These are just a few of the adjectives clients use to describe the talented outbound callers here at Volkart May. Our exceptional business development representative are why sales and marketing teams trust us for: Seasoned, responsible…
Success in a B2B industry demands a strong and productive sales team. While branding, e-commerce and digital advertising channels can all add value, in the end, it’s the “feet on the street” of your professional field sales team, distributors and…
As the economy expands and the post-COVID recovery begins, more B2B and medtech companies are considering outsourcing their sales prospecting activities. It’s a great way to use your internal resources wisely and quickly meet your lead generation goals. Is outsourcing…
Inside sales outsourcing happens for a number of reasons. It adds capacity for startups and growing businesses. It lets in-house teams focus on growing relationships and closing deals. It provides specialized resources to accelerate results. Whatever the reason, before your…
Let’s face it. When it comes to medtech marketing and sales, the doctor is almost always “out.” Busy healthcare professionals rarely respond to emails and routinely ignore digital ads. Getting your message across—and your sales team’s foot in the door—takes…
One of the things we’re most proud of here at Volkart May is the caliber of our professional outbound callers. Our team works diligently to create a fun yet productive work environment where individuals can thrive—and at the same time,…
Does this scenario sound familiar? You’ve nurtured a deal for six months, working with Kyle and Miranda at corporate headquarters. You’ve put in countless hours of meetings and demonstrations. You’ve built ROI models and answered tough questions. Now, you’ve finally…
Every B2B company needs a sales team. There’s no better way to get your product or service in front of potential buyers. However, there are numerous ways to staff this critical function. How your B2B company deploys sales and marketing…